Kitakami is a charming riverside city in Iwate Prefecture that blends natural beauty with cultural depth and small-town warmth. Famous for its stunning cherry blossoms in spring and fiery foliage in autumn, Kitakami is a year-round destination full of quiet charm. Wander through the historic streets, explore the traditional oni (demon) folklore at local festivals or relax in a peaceful onsen after a day of exploring. With easy access to nearby mountains and ski areas, plus a rich calendar of local events, Kitakami offers a laid-back authentic taste of rural Japan with plenty to discover in every season.